Ah, then they must have been the friendly insults one shares with people they like, for example:
Me: Heeeey! Jer, how are you you prissy fucker!
Jer: I'm good you asshole, i'm good. Hey, how's so and so going?
Me: Great man. (Continues conversation with gradually less insulting language)
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Or, during an argument:
Me: Ok, listen up you deaf shit-sack piece of goat asshole, you're wrong about so and so (Long-winded explanation)
Jer: Oh? Listen up you week-old sewage smelling bitch, (Long-winded counter)